Analysis / Statistics (1)
Absolutely necessary technical services. No consent necessary.
Google Analytics (via Google TagManager)
Google LLC, USA
Personal data is processed when you visit this website. Processed data categories: technical connection data of the server access (IP address, date, time, requested page, browser information)data about the use of the website and the logging of clicks on individual elements. Purpose of processing: Anonymization and creation of statistics, analysis of user behavior and content optimization. The legal basis for processing: Your consent according to Art. 6 (1) a GDPR. Data is transmitted: to the data controller Google LLC, Amphitheatre Parkway, Mountain View, CA 94043, USA. The legal basis for the data transfer to Google LLC is Your consent according to Art. 6 (1) a GDPR. This may also mean a transfer of personal data to a country outside the European Union. The data is transferred to the USA on the basis of Art. 45 GDPR in conjunction with the European Commission's adequacy decision C(2023) 4745, since the data recipient has committed to comply with the data processing principles of the Data Privacy Framework (DPF).
Targeting / Profiling / Advertising (2)
Personalized advertising outside our website
Bing Ads (Microsoft UET) (via Google TagManager)
Microsoft Ireland Operations Limited, Ireland
Personal data is processed when you visit this website. Processed data categories: data about the use of the website and the logging of clicks on individual elements. Purpose of processing: analysis of user behavior, Analysis of the effect of online marketing measures and Selection of online advertising on other platforms, which are automatically selected using real-time bidding based on user behavior. The legal basis for processing: Your consent according to Art. 6 (1) a GDPR. Data is transmitted: to the data controller Microsoft Ireland Operations Limited, One Microsoft Place South County Business Park, Leopardstown Dublin, 18 D18 P521, Ireland. The legal basis for the data transfer to Microsoft Ireland Operations Limited is Your consent according to Art. 6 (1) a GDPR. This may also mean a transfer of personal data to a country outside the European Union. The data is transferred to the USA on the basis of Art. 45 GDPR in conjunction with the European Commission's adequacy decision C(2023) 4745, since the data recipient has committed to comply with the data processing principles of the Data Privacy Framework (DPF).
Tradedoubler
Tradedoubler GmbH, Germany
Personal data is processed when you visit this website. Processed data categories: data about the use of the website and the logging of clicks on individual elements. Purpose of processing: Anonymization and creation of statistics, Selection of online advertising on other platforms, which are automatically selected using real-time bidding based on user behavior and analysis of user behavior. The legal basis for processing: Your consent according to Art. 6 (1) a GDPR. Data is transmitted: to the data controller Tradedoubler, Mainzer Straße 13, 80804 München, Germany. The legal basis for the data transfer to Tradedoubler is Your consent according to Art. 6 (1) a GDPR.
Integration of additional information
Google reCaptcha
Google Ireland Limited, Ireland
When accessing some sub-services of our website, additional personal services are processed. Processed data categories: technical connection data of the server access (IP address, date, time, requested page, browser information)data for creating usage statistics. Purpose of processing: avoid non-human and automated input. The legal basis for processing: Your consent according to Art. 6 (1) a GDPR. Data is transmitted: to the data controller Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The legal basis for the data transfer to Google Ireland Limited is Your consent according to Art. 6 (1) a GDPR. This may also mean a transfer of personal data to a country outside the European Union. The data is transferred to the USA on the basis of Art. 45 GDPR in conjunction with the European Commission's adequacy decision C(2023) 4745, since the data recipient has committed to comply with the data processing principles of the Data Privacy Framework (DPF). The privacy policy of Google Ireland Limited:
https://business.safety.google/privacy.
Instagram
Meta Platforms Ireland Ltd., Ireland
When accessing some sub-services of our website, additional personal services are processed. Processed data categories: technical connection data of the server access (IP address, date, time, requested page, browser information)data about the use of the website and the logging of clicks on individual elements. Purpose of processing: Selection of online advertising on other platforms, which are automatically selected using real-time bidding based on user behavior and provision of social media services. The legal basis for processing: Your consent according to Art. 6 (1) a GDPR. Data is transmitted: as joint controllers for Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. This may also mean a transfer of personal data to a country outside the European Union. The data is transferred to the USA on the basis of Art. 45 GDPR in conjunction with the European Commission's adequacy decision C(2023) 4745, since the data recipient has committed to comply with the data processing principles of the Data Privacy Framework (DPF).
YouTube
Google Ireland Limited, Ireland
When accessing some sub-services of our website, additional personal services are processed. Processed data categories: technical connection data of the server access (IP address, date, time, requested page, browser information)data for creating usage statistics. Purpose of processing: Delivery of content provided by third parties, Selection of online advertising on other platforms, which are automatically selected using real-time bidding based on user behavior and transmission and display of video content. The legal basis for processing: Your consent according to Art. 6 (1) a GDPR. Data is transmitted: as joint controllers for Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. This may also mean a transfer of personal data to a country outside the European Union. The data is transferred to the USA on the basis of Art. 45 GDPR in conjunction with the European Commission's adequacy decision C(2023) 4745, since the data recipient has committed to comply with the data processing principles of the Data Privacy Framework (DPF).
